
Public festival / Punjab Government / The Brand Buzz
A city festival, with 60,000 feet through the gate.
Convened by
Punjab Government / HEC
Where & when
Jillani Park, Lahore
Scale
60,000 footfall across two days
Role
Event management by The Brand Buzz, a Naqeebz subsidiary
The brief
The Punjab Government wanted a public city carnival at Jillani Park with food variety and live music, open to a mass public audience over two days. In parallel, HEC needed an archeology conference staged at Hazoori Bagh, Lahore Fort.
What we did
- Lahore Carnival concept designed as a two-day public festival at Jillani Park
- Food variety, staging, live music programme and on-ground execution for a mass public audience
- HEC Archeology Conference designed and delivered at Hazoori Bagh, Lahore Fort
Outcomes
- 60,000 feet through the gate across two days at Lahore Carnival
- Public-festival credential with the Punjab Government
- HEC Archeology Conference delivered at Hazoori Bagh, Lahore Fort

A city festival, with 60,000 feet through the gate.

A city festival, with 60,000 feet through the gate.

A city festival, with 60,000 feet through the gate.

A city festival, with 60,000 feet through the gate.

A city festival, with 60,000 feet through the gate.




