Strategy. Creative. Technology.
A city festival, with 60,000 feet through the gate.
Public festival / Punjab Government / The Brand Buzz

A city festival, with 60,000 feet through the gate.

Convened by
Punjab Government / HEC
Where & when
Jillani Park, Lahore
Scale
60,000 footfall across two days
Role
Event management by The Brand Buzz, a Naqeebz subsidiary

The brief

The Punjab Government wanted a public city carnival at Jillani Park with food variety and live music, open to a mass public audience over two days. In parallel, HEC needed an archeology conference staged at Hazoori Bagh, Lahore Fort.

What we did
  • Lahore Carnival concept designed as a two-day public festival at Jillani Park
  • Food variety, staging, live music programme and on-ground execution for a mass public audience
  • HEC Archeology Conference designed and delivered at Hazoori Bagh, Lahore Fort

Outcomes

  • 60,000 feet through the gate across two days at Lahore Carnival
  • Public-festival credential with the Punjab Government
  • HEC Archeology Conference delivered at Hazoori Bagh, Lahore Fort
A city festival, with 60,000 feet through the gate.
A city festival, with 60,000 feet through the gate.
A city festival, with 60,000 feet through the gate.
A city festival, with 60,000 feet through the gate.
A city festival, with 60,000 feet through the gate.
A city festival, with 60,000 feet through the gate.
A city festival, with 60,000 feet through the gate.
A city festival, with 60,000 feet through the gate.
A city festival, with 60,000 feet through the gate.
A city festival, with 60,000 feet through the gate.

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