Federal launch · PSEB × MoITT · PM House
Giving an ambition form.
Convened by
PSEB / MoITT, Government of Pakistan
Where
Prime Minister's House, Islamabad
When
21 October 2025
Role
Identity, campaign & event
The brief
INSPIRE is Pakistan's national semiconductor talent initiative. It needed a credible identity and a PM-House-grade launch, built and delivered on a compressed timeline.
What we did
- Brand identity: the INSPIRE logo and mascot
- Detailed event layout and 3D design for the PM House ceremony
- A digital and outdoor campaign in the run-up to launch
- A programme website for ongoing communications
Outcomes
- A complete identity system delivered end to end
- PM-House-grade launch ceremony executed on schedule
- Launch campaign across digital and outdoor
- A live programme website for the initiative
INSPIRE Semiconductor Launch · case film
INSPIRE launch, PM House, Islamabad
