Strategy. Creative. Technology.
International convening · PSEB × MoITT · Riyadh

Pakistan Pavilion at LEAP.

Convened by
PSEB / MoITT, Government of Pakistan
Where
LEAP 2026 · Riyadh, Kingdom of Saudi Arabia
When
February 2026
Role
Pavilion design, build and delivery

The brief

LEAP is the Middle East's largest technology convening. Pakistan needed a pavilion footprint in Riyadh that could carry the national technology brand into the Gulf region, host Pakistani IT exporters before the regional buying audience, and run full on-floor execution across the week.

What we did
  • Pavilion design, brand environment and build-out
  • Delegation hosting and bilateral meeting coordination
  • On-ground execution across the week in Riyadh

Outcomes

  • Pakistan Pavilion at LEAP 2026 under the national technology brand
  • Delegation and exporter engagement across the Gulf region
  • Pavilion footprint scaled to the LEAP audience

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work.

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